The US Short-Video Landscape
What Marketers Should Know About TikTok, Instagram Reels, and 4 Other Players in This Fast-Changing Space

TikTok brings back fund to pay 25 publishers to create ‘instructive and informative’ videos

‘Impossible to say’: Marketers struggle with logistics and divining what Super Bowl ad themes will click with consumers


Why you’re going to buy a car on social media in 5 years

Brand Innovators Influencer Marketing Panel

[Podcasts] Data Stories: Leaders at Work


[Full opinion piece – 2021]

Why you’re going to buy a car in social media in 5 years

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Does Live Video Make Sense for Your Brand?
– Chris Smith & Allie Wassum

July, 2018


Instagram’s Algorithm: Stand Out Or Step Aside
CMO.COM, April 2016


Real Time Social? Guess Again.
Huffington Post Blog, October 2015

Social Media Examiner Logo

How to Build a Blogging Team
Social Media Examiner, June 2015

How to Tell Stories With Facebook and Instagram Carousel Ads
Social Media Examiner, August 2015


Don’t Hate on Valentine’s Day: Relationship Marketing in 2015
Search Marketing Daily, February 2015

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The 7 Steps of Performing a Social Media Audit that will Yield ROI
iMedia Connection, April 2015

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